Over the past few weeks, The Dowell Taggart Team has been asked how the real estate business is doing in Kansas City. Instead of caving into news media reports that real estate is sluggish and really down, we typically tell homeowners and news reporter quite the opposite. Our real estate business is doing very well and a matter of fact, our Kansas City real estate business has increased. Surprised by our answer, the typical response is how is that so?
In order to grow our Kansas City Real Estate business in a down real estate market we have worked on four areas. The four areas are: 1) The Dowell Taggart Team has attended specialized training 2) Created the #1 Kansas City online real estate marketing program 3) Created an aggressive networking program 4) Offered additional assistance to our home sellers.
1) The Dowell Taggart Team started preparing 5 years ago for the real estate market corrections that we predicted would happen by the end of the decade. We attended special classes on learning on how to do
short sales and market our listings in a down market. As many of our fellow colleagues are starting to attend specialized training today, we've been ahead of the mold and attended those seminars, webinars and classes for the past 5 years. We have had 5 years to perfect our talents as successful short sale and real estate marketing specialist. We understand now that we're ahead of the curve and can offer our clients a higher quality service. If service and knowledge is important to you maybe we should talk. Many of our clients tell us that the service and wealth of knowledge they receive is unbelievable and they would recommend us to their friends and family.
2) Next, the Dowell Taggart Team, saw in the horizon a few year back that the internet would be where a majority of home buyers would start their search for their next home. We abandoned many of the traditional real estate marketing practices and started embracing the new technology. Replacing emotional words for keywords, low resolution pictures for high quality pictures and direct mail for online directories was only a small part of the change. We also set out to understand search engine optimization, quality content and blogging. We understood that the typical home buyer will not go past 3 clicks to view a home, so our goal was to have our website on the first 2 pages of the top 100 keywords in Google. After achieving this goal we have been continually working on improving our online presence, and we've developed some very powerful online tools for our sellers. Our website
www.DowellTaggart.com gets more real estate web traffic then 100 KC real estate agent websites combined and that is just our main site. We'll also market your home on over 1000 websites. If real estate marketing exposure is important to you, maybe we should talk. Many of our clients tell us that they chose us for our incredible online real estate presence.
3) The third aspect to growing our Kansas City real estate business is we understand the power of referrals. We have been leaders in
Kansas City Networking Group and BNI #11 as well as other business networking groups. We belong to networking groups in Kansas City; as well as, national real estate referral groups. We have created some powerful referral relationships using tools like
Twitter, Friendfeed, MyBlogLog, Linked In, Facebook, Google Profile and many more. With over 15000 relationships we understand networking. If networking is important to you, maybe we should talk. Many of our clients tell us that they chose us because of our powerful networking.
4) Lastly, and the fourthly we understand that it is difficult to sell and buy a home on your own. You may need assistance so we have anticipated what those maybe and we have created a list or powerful tools and people to assist you. We'll offer a Pre-Sale Inspection, Home Warranty, Valuable coupons,
Movers, Attorney, Financial Planner, Re-modelers, Carpet Cleaners, Plumbers, Electricians, and much more . . . Our goal is to help you sell your home and net the most possible in the time frame you desire. If netting the most out of your home is MOST important to you, maybe we should talk. Many of our clients tell us that we save them money over the whole move.
Although there are more ways that we use to build our Kansas City real estate business in the current downturn, these are our top four. Being visionaries who are constantly looking to the future for its technology tools and bringing them back to the present has helped us become leaders. If you would like more information about the Dowell Taggart Team, please visit our website,
www.DowellTaggart.com.